About Pinch

Helping Australian families make smarter grocery decisions

Our Mission

Pinch was created to help Australian families navigate the rising cost of groceries. We believe that everyone deserves access to transparent pricing information to make informed decisions about their weekly shop.

Our goal is simple: give you the tools to plan better, save money, and spend less time hunting for bargains.

What We Do

Pinch aggregates real-time pricing data from major Australian supermarkets including Woolworths, Coles, Aldi, and Harris Farm. We make it easy to:

  • Save the meals you regularly cook
  • Track prices for the products you actually buy
  • See the total cost of your meal plans
  • Get notified when items go on special
  • Compare prices across different retailers
  • Share recipes and shopping lists with family

Why We Built Pinch

Grocery shopping has become increasingly complicated. Supermarket apps are designed to drive sales, not help you save money. Catalogues are overwhelming. Price comparison is time-consuming.

We wanted to create something different - a tool that puts your interests first. No hidden promotions, no manipulated search results, just clear pricing information to help you make better decisions.

Our Values

Transparency

We show you clear, unbiased pricing data. We don't accept payments from retailers to promote products.

Privacy

Your shopping data is yours. We don't sell your information to third parties.

Simplicity

We focus on making grocery planning straightforward, not overwhelming you with features you don't need.

Community

We're building a community of people who share recipes, tips, and support each other in saving money on groceries.

The Team

Pinch is built by a small team passionate about helping Australian families manage their grocery budgets. We're constantly working to improve the app based on your feedback.

Have ideas for how we can make Pinch better? We'd love to hear from you.

Looking Ahead

We're just getting started. Our roadmap includes:

  • Expanding to include more Australian retailers
  • Enhanced price trend tracking and predictions
  • Improved recipe sharing and discovery features
  • Better family meal planning tools
  • Integration with online shopping (where possible)

Get In Touch

We love hearing from our users. Whether you have a question, suggestion, or just want to say hello:

Email: scott@pinch-app.com

Download the app: Available now on the App Store

Join Our Community

Thousands of Australian families are already using Pinch to save time and money on their weekly shop. Download the app today and start making smarter grocery decisions.